Founded GigInside, the Social Skills Cloud for internal talent flow.

Born from 20 years inside HR tech, data and workforce design: most large organisations could not see who had what skills, what skills were needed, or how to move work to people instead of people to work. It was easier to hire externally than to find the talent already inside. GigInside set out to fix that with a Discover / Connect / Measure / Manage platform.

Take a category-defining idea from concept to investable startup: prove the problem with real enterprise buyers, validate the market, build a team and product roadmap, and unlock Enterprise Ireland's High Potential Start-Up pathway, all while holding a credible enterprise SaaS commercial model.

1. 01Uncovered the idea in 2016 from inside global HR analytics work at Dell, the recurring pattern that internal talent was invisible to the systems that managed it.
2. 02Designed a visual prototype with DIT (2017) covering the four product pillars: Internal Gig Working Platform, Skill-Based Workforce Management, Team / Project / Task feedback, and Automated Career Pathing.
3. 03Won a Local Enterprise Office Feasibility Grant (Nov 2018) and ran a structured UK&I feasibility study (Feb-Jul 2019), market sizing, competitor mapping (Catalant, Bridge by Instructure, Fuel50, Degreed, Workday/Rallyteam, SAP SuccessFactors) and buyer interviews.
4. 04Sized the opportunity: $362B HR Tech TAM (7% YoY), $8B+ Global Talent Experience SAM (15% YoY, est. $16B by 2023), and a $2.6B+ UK&I Talent Experience SOM across 31,000 mid-market and 7,000 large enterprise targets.
5. 05Positioned GigInside in the visionary quadrant against incumbents, matching or beating Series D / IPO competitors on Skill-Based Workforce Management, Automated Career Pathing, Team/Project/Task feedback and Internal Gig Working in a single platform.
6. 06Registered the company (Aug 2019), opened the seed funding round (Oct 2019) and entered Enterprise Ireland's High Potential Start-Up engagement track.
7. 07Authored the 3-year GTM plan: Pre-Start Feasibility → Year 1 Credibility (beta customers, white papers, speaking) → Year 2 Growth (integrations, partnerships) → Year 3 Scale (3rd-party software licensing).
8. 08Built the financial model: €12 standard / €7 beta per-employee / month at 1,000 average seats, €144K and €84K ARR per customer respectively, with a 30-week path to first €1M and a Year-3 cumulative sales line of €1.7M.
9. 09Closed the company in 2020 when COVID-19 collapsed the enterprise HR-tech buying window mid-raise, and carried every lesson (problem framing, EI process, competitor positioning, financial modelling, founder discipline) into the work that followed.

"Timing is a feature you don't control. The discipline of taking an idea through feasibility, market validation, competitor positioning and a credible financial model is the part you keep, and the part that makes every later programme sharper."