Executive briefing€1,000 ex VAT · 90 min

Identify where AI will create measurable business value before you invest.

A 90-minute session with Matthew Atherfold for CEOs, COOs, CHROs, CIOs and executive teams who want executive clarity — not another AI pitch.

The promise

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At the end of the session, you will know:

  • Which AI opportunities are worth pursuing.
  • Which ideas should be stopped.
  • What risks need managing.
  • Where to start.
  • What the next 90 days should look like.

Who it is for

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CEO·COO·CHRO·CIO·Executive teams·Business unit leaders

The 90 minutes

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01

Understand

Strategic priorities, operational bottlenecks, where people spend their time, what AI work has started, what is frustrating leadership.

20 min
02

Opportunity mapping

Using the Digital Worker Canvas, we identify potential digital workers across the business — executive assistant, customer support, sales enablement, HR, compliance, procurement, finance, operations.

30 min
03

Prioritisation

Score each opportunity on business value, complexity, risk, ownership and expected ROI. Choose the top three. Not twenty. Three.

20 min
04

Executive roadmap

Leave with a clear view of the next 30, 60 and 90 days — and who owns what.

20 min

Delivered within 48 hours

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Executive summary

Current maturity, biggest opportunities, top three priorities, top risks and quick wins.

AI opportunity matrix

A simple visual mapping high value, low effort, quick wins and longer-term bets.

90-day roadmap

Week 1, month 1, month 2, month 3 — sequenced and sized.

One-page recommendation

If I were sitting on your executive team, this is exactly what I would do.

Why me

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Twenty years leading enterprise transformation at Dell, TE Connectivity, Indeed and Workday. Faculty at the Irish Management Institute. Author of the Digital Worker Canvas. This is not an AI pitch — it is executive judgment applied to your business.

More about Matthew →
Founding organisations

The first ten organisations join at €1,000 ex VAT. Afterwards the investment becomes €2,000 ex VAT.

You get the same session, refined delivery, and the space to shape a programme that becomes a standard for executive teams across Ireland and the UK.

How to book

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01

15-minute discovery call

A short call to confirm fit, agree attendees and set the agenda.

02

90-minute session

Delivered remotely or on-site with your executive team.

03

Deliverables in 48 hours

Executive summary, opportunity matrix, 90-day roadmap and one-page recommendation.